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China's BYD seeks to redefine luxury for the EV generation

China’s BYD seeks to redefine luxury for the EV generation

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Chinese EV maker BYD will showcase its premium brand's first sedan at the Beijing auto show from Thursday, in a challenge to the likes of Germany's Mercedes-Benz which three years ago pulled out of the brand's development citing slow sales. The Denza Z9GT is the fruit of BYD founder Wang Chuanfu persisting with the brand after Mercedes-Benz effectively became a sleeping partner in their decade-old 50-50 premium EV venture by cutting its stake to 10%. The car will complement Denza's N7 and N8 SUVs and D9 multipurpose vehicle, whose surging sales have contributed to BYD's EV domination at the expense of legacy foreign automakers.

Volkswagen ID.Code Concept Car Unveiled; Previews New Range Of EVs For...

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Volkswagen also revealed that will introduce over 30 new Volkswagen models across all powertrains and in all segments by 2030

Volkswagen ID.Code Concept SUV Unveiled; Previews New Range Of EVs For...

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Volkswagen also revealed that it will introduce over 30 new models across all powertrains and in all segments by 2030

Volkswagen ID. Code concept previews new electric cars for China

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Volkswagen is preparing a wave of new electric cars exclusive to China, inspired by this concept.

Volkswagen study ID. Code gives outlook on China SUV

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Volkswagen has high hopes for the upcoming electric vehicle offensive in China from 2026, when the vehicles from the Xpeng cooperation and those based on the China Main Platform will debut. The German carmaker thus designed its own concept, the ID. Code, to introduce the new design language for EVs for China.

Beijing Auto Show 2024

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The Beijing Auto Show will take place from April 25 to May 5. At its Media Night on April 24, the Volkswagen Group will present product highlights and progress in its "in China for China" strategy.

The new ID. CODE (ID. CODE – Concept vehicle.) – World...

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With the world premiere of the ID. CODE (ID. CODE - Concept vehicle.) at Auto China 2024 in Beijing, Volkswagen is providing a first glimpse of a completely new SUV generation, a new design language for China and a new technology generation. The concept car was developed specifically for Volkswagen customers in China. With the ID. CODE, Volkswagen is interpreting SUV design in a completely new way and enriching it with fascinatingly superior dynamics in the age of electric mobility. With its powerful, clear and fluid surfaces, the ID. CODE comes across more like a Gran Turismo than a five-metre class SUV. The exterior is also a projection surface for the next generation of AI-assisted lighting and display systems – intuitively usable interfaces for intelligent communication between man and machine. The newly designed living space on board the ID. CODE fits perfectly into this picture – here, the real and virtual worlds combine to create a new mobility experience. The electrically powered concept car can be driven conventionally and also used autonomously at Level 4. The ID. CODE (ID. CODE - Concept vehicle.) offers a more fascinating experience than ever before – it interacts with the driver, passengers and surroundings so that life with this Volkswagen becomes a completely new automotive adventure.

New design, innovative technologies and fast development: Volkswagen sets out to...

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Volkswagen is systematically forging ahead with its “in China, for China” strategy. The goal is even closer alignment with the specific requirements of customers in the world’s largest auto market and to provide them with a convincing product offering in all relevant segments. The ID. CODE design show car that celebrates its world premiere this week at the Auto China 24 trade fair in Beijing (from April 25 to May 4, 2024) bears witness to this systematic orientation to the wishes of Chinese customers. The concept car’s aesthetics are completely new and give a preview of a large electric SUV. The ID. CODE is designed for Level 4 fully autonomous driving. The new progressive ID.UX sub-brand also plays a key role in terms of Volkswagen’s profile in the Chinese market. With all-electric, lifestyle-oriented models, this sub-brand is designed to appeal to younger customers in particular.

Volkswagen rethinks EVs in China with bold ID Code concept |...

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Electric SUV previews new range of China-focused electric cars, with window animations and blinking headlights