Etiqueta: IAA Mobility

The spotlight at the Munich auto show this year is swinging back to BMW, Mercedes and Volkswagen after previously focusing on Chinese automakers.

Chinese electric vehicle (EV) giant BYD will produce all electric vehicles sold in Europe locally within three years, Executive Vice President Stella Li

The Berkshire Hathaway-invested EV maker plans to open 2,000 dealerships by 2026 and produce all models for sale in Europe locally by 2028.

Europe's embattled car brands unveil a flurry of new models at the IAA Mobility conference, seeking to counter robust competition from China.

Chinese automaker BYD is aggressively challenging Tesla in Europe by expanding German sales locations to 100 by 2026, unveiling new models, and starting production in Hungary by 2025. Amid Tesla's 40% sales drop, BYD's registrations surged 225% in July 2025. BYD aims to become Europe's top EV seller by 2030.

Europe's top car manufacturer Volkswagen presented a series of more affordable electric vehicles Monday as Chinese EV titan BYD said it would start producing a cut-price model on the continent. With starting prices of around 25,000 euros ($29,000), lower than many current EVs made by European manufacturers, their commercial launch is set for next year.

BYD will start Hungary production by end-2025, aiming for full European local manufacturing within three years while expanding plug-in hybrid offerings.

European automakers are unveiling new vehicles at the Munich IAA Mobility Show as the industry confronts several challenges.