Etiqueta: Germany

Spending on social media and AI has helped fuel rapid expansion into overseas markets

The formula for success in the electric vehicle (EV) market is evolving. While superior performance and design once defined the winners, today the market is led by companies that build cars in a completely different way. At the center of this major shift are Hyundai Motor Group and China’s BYD. BYD Controls Its Own Parts — and Confidently Cuts Pric...

As Stefan Mecha prepares to conclude his tenure as CEO of Volkswagen China Passenger Cars Brand, he departs with a mixture of pride, reluctance, and deep admiration for a market he calls one of the most vibrant and innovative in the world.

In China’s overheated EV market, a flood of new entrants and deep price cuts—many led by BYD—have eroded margins and triggered government intervention.

Tesla’s shrinking presence in the European market is setting the stage for cutthroat competition between Hyundai Motor Group and China's BYD. While the Korean a

Chinese EV giant BYD wants to build a network of ultra-fast chargers in Europe that can deliver 250 miles of range in five minutes.

On June 7, the 2025 Chongqing International Auto Exhibition opened, with European media traveling to China to attend the event and visit Chinese automotive giant Changan Automobile.

China's export controls on rare earth elements, crucial for various industries, have sparked global concern, particularly in the electric vehicle sector. While China dominates rare earth mining and refining, this strategic move to weaponize these resources is incentivizing other nations to develop their own supply chains and explore alternative materials.

Stella Li, EVP of global auto maker BYD, shares the brand's mission to expand internationally and what makes its EVs so popular with customers.