Etiqueta: Europe

Europe’s auto industry will be grappling with a moribund economy and an existential threat from China as a motor show in Munich gets underway.

German carmakers are already losing their grip on the Chinese market to local players led by BYD Co. Now, they’re mounting a fightback to prevent a similar result on their home turf.

BYD has brought the Seal 06 DM-i hybrid sedan to Europe, including its wagon variant, renamed as the Seal 6 DM-i and Seal 6 DM-i Touring respectively.

BYD does not have to pay steep per-automaker levies for China-made EVs when importing hybrids. By Stewart Burnett

LONDON/FRANKFURT/BERLIN (Reuters) -Chinese and European carmakers are set to face off at next week's Munich car show, reflecting intensifying competition on the continent that has pitted incumbents such as Volkswagen against EV giant BYD and newcomers GAC and Changan. This year's IAA Mobility, the continent's biggest biennial car show, comes as European automakers lose ground in China - the world's biggest market - in what some executives have described as a "Darwinian" price war. At the same time, to escape pressure at home Chinese automakers are expanding into Europe in search of profits, above all electric vehicle maker BYD, whose global sales soared to 4.2 million cars in 2024, up ten-fold from 2019.

BYD invests $600 million into the production of electric and hybrid vehicles in Brazil, a testament to the strong trade relations between the nations at the moment.

Support CleanTechnica's work through a Substack subscription or on Stripe. Amid progressively contracting sales revenue, Chinese electric vehicle giant BYD has been forced to significantly recast its 2025 sales targets. The company has slashed its forecast by 16%, from an ambitious RMB39,300 million ($5.5 million) down to RMB32,850 million ($4.6 ... [continued]

From the Venice Film Festival to the pages of Italian newspapers, BYD is entering the national public sphere not merely as a car manufacturer, but as a cultural and political actor. The message is clear: China is not just selling cars — it seeks to redefine symbols and rules of the game, even by challenging [...]

The little BYD Dolphin Surf city car could lead the way to a mass market for electric vehicles in Europe because it won’t need subsidies or government edicts to sell.

BYD has reportedly lowered its annual sales target from 5.5 to 4.6 million vehicles. Signs had already emerged that the company would struggle to reach the