Etiqueta: Denza

Chinese electric vehicle (EV) manufacturer BYD is set to debut its upscale brand, Denza, at the Beijing auto show, indicating a bold foray into the luxury EV market. According to Reuters, the launch of the Denza Z9GT sedan challenges established players like Mercedes-Benz in an attempt to redefine luxury for the EV generation.

Chinese EV maker BYD will showcase its premium brand's first sedan at the Beijing auto show from Thursday, in a challenge to the likes of Germany's Mercedes-Benz which three years ago pulled out of the brand's development citing slow sales. The Denza Z9GT is the fruit of BYD founder Wang Chuanfu persisting with the brand after Mercedes-Benz effectively became a sleeping partner in their decade-old 50-50 premium EV venture by cutting its stake to 10%. The car will complement Denza's N7 and N8 SUVs and D9 multipurpose vehicle, whose surging sales have contributed to BYD's EV domination at the expense of legacy foreign automakers.

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The Denza Z9 GT, a collaboration between Mercedes-Benz and BYD, boasts of a three electric motors setup, with one delivering 304 bhp at the front and a pair at the rear each delivering 318 bhp, resulting in a combined output of 939 bhp.

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