Technology and vision set the tone for the “JETOUR Media Alliance Tech Tour”, an event designed to align media and creators with the brand’s product strategy. The gathering focused on the technological ecosystem that JETOUR is building for its new generation of vehicles: modular platforms, software integration, and a roadmap that accelerates efficiency, safety, and user experience.
During the tour, the company showcased the pillars of its development: electrification (including hybridization), next-layer connectivity, advanced driver assistance systems, and improvements in electronic architecture aimed at continuous updates. The program was complemented by technical sessions and demonstrations that illustrated how JETOUR aims to bring innovation from the lab to the road, with a focus on efficiency, performance, and comfort.
The conclusion delivered a clear message: JETOUR’s strategy combines product, service, and data to meet the demands of increasingly sophisticated markets. With a focus on quality, after-sales support, and connected experiences, the brand aims to accelerate its regional presence, backed by an offering that prioritizes perceived value, safety, and everyday-ready technologies.
Thank you, JETOUR, for the kind invitation.
